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Recent articles

What is an exclusive agreement and why does it benefit the owner?

What is an exclusive agreement and why does it benefit the owner?

First, let's see what an exclusive agreement is not: An exclusive agreement is not an agreement whereby only one Agent can bring buyers to a property.   An exclusive agreement simply designates a particular Agent to oversee the marketing of a property. But any Agent can bring the buyer! This is a modern way of working, and this is how it ope

Make me an offer

Make me an offer

As a homeowner, it is natural that you want to wait for an offer before lowering the price.   However, this presents a serious risk: You will likely never receive any offers, as buyers only see houses a little above what they can afford. This is explained in the graphic above.   In other words, at a high price, your property will be i

Let's try a higher price

Let's try a higher price

Trying to sell at a higher price is a common idea for almost all homeowners.   However, experience shows that most prospects are presented in the initial stage of marketing a property, as shown in the graphic above. After the initial marketing period has passed, the number of buyers that show up each month drops significantly.   Thus,